EMAIL ADDRESS REVIEW · Workflow idea
Review an email address and its available delivery status before deciding whether it belongs in a campaign audience. Treat the result as an indicator, not proof of identity, consent, or guaranteed delivery.
01 / The starting point
An email address supplied for a delivery-status check
“Check the address’s available deliverability status, separate clear outcomes from uncertain ones, and use campaign contact only when permission has been confirmed.”
02 / The work
Helps a team identify likely delivery issues before using an email address in a campaign, while keeping consent and list decisions separate from the check.
Use an email address provided for a defined business purpose and limit access to people who need it.
Gather the reported status for the address without treating the result as a guarantee that a message will arrive.
Make deliverable, undeliverable, and uncertain or risky results distinguishable for the list owner.
Confirm the person has agreed to the intended messages and has not unsubscribed or been suppressed.
Ask a person to resolve ambiguous or conflicting information before a list or contact decision is made.
Require the list owner to confirm permission and approve the audience before any marketing message is sent.
03 / The result
A reviewed delivery-status outcome with unclear addresses held for a person and marketing contact limited to recipients with valid consent.
Email · Example outcome
A reviewed delivery-status outcome with unclear addresses held for a person and marketing contact limited to recipients with valid consent.
A deliverability result does not confirm who owns an address or whether they agreed to receive marketing. Honor consent, unsubscribe, and suppression records; have a person review uncertain or sensitive cases before contact.
04 / Make it yours
A few choices shape the work around your team.
Select an appropriate source of email addresses and document why the team is checking them.
Decide how clear, undeliverable, risky, and unknown results are labeled and when a person must review them.
Keep campaign permission, opt-outs, and suppression decisions authoritative and separate from delivery status.
Review clear and uncertain examples and confirm no address enters a campaign without a human-verified permission basis.
Keep exploring
Check one supplied email address and return a reviewable result without treating the result as permission to contact its owner.
Check an email address for likely delivery issues without treating a result as proof of identity or consent.