Compare two conversation guides
Research & strategy · Example outcome
The handoff
A comparison of two conversation approaches with test context and limitations ready for a reviewer to assess.
Keep in mind
A small or unbalanced test may not show which guide is better, and different responses can affect participants. Explain the evaluation and obtain consent, avoid sensitive or consequential use, minimize and protect session records, assess quality with human reviewers, and require approval before changing a live experience or sharing findings externally.
