PRODUCT VIDEO CREATION · Workflow idea

Give a product image a character and a story.

Start with a product image, then add the product name, campaign goal, and language if they help shape the idea. The result is a generated video to review, or a clear status showing that it is still pending or did not complete.

A Roman aqueduct taking shape from architectural sketch to marble.
A little structure. A clearer outcome.
Starts with
Product image
Produces
A link to the completed video when it is available, or a pending or failed status that makes the outcome clear. Review the video for product accuracy and brand fit before using it in a campaign.
Category
Commerce

01 / The starting point

A clear request.
A useful direction.

A product image supplied by your team

“Create a short marketing video that turns the product into a fruit character. Include any available product name, campaign goal, preferred language, duration, and aspect ratio in the creative brief.”
An example request · Make it specific to your team.

02 / The work

5 tasks.
One useful outcome.

Uses a supplied product image and optional creative details to request a character-led video, then reports whether a video is ready to review.

  1. Provide a product image

    Choose a product image that your team has permission to use and that clearly shows the item to feature.

  2. Add the campaign direction

    Describe the product, campaign goal, and preferred story language when those details are available.

  3. Choose video preferences

    Set a preferred duration and aspect ratio when the campaign requires them.

  4. Wait for the video result

    Check whether the requested creative is complete, still being prepared, or could not be produced.

  5. Review before campaign use

    Check the product depiction, story, and language against the original image and campaign brief before publishing.

03 / The result

Something useful.
Something to build on.

A link to the completed video when it is available, or a pending or failed status that makes the outcome clear. Review the video for product accuracy and brand fit before using it in a campaign.

AmbactiWorkflow folio · 5 steps

Create character-led product videos from images

Commerce · Example outcome

The handoff

A link to the completed video when it is available, or a pending or failed status that makes the outcome clear. Review the video for product accuracy and brand fit before using it in a campaign.

Keep in mind

The result depends on the image and creative details provided. Review the generated product appearance, language, and story before sharing it publicly.

04 / Make it yours

Set the brief.
Set the standard.

A few choices shape the work around your team.

Choose how product images are supplied

Decide where the team provides an image and ensure the selected image can be accessed for video creation.

Set creative defaults

Choose default duration, aspect ratio, and story language, while allowing a campaign brief to supply different preferences.

Define the review owner

Assign someone to check generated videos for product accuracy, brand fit, and suitability before campaign use.

Try a sample product first

Test a representative image and confirm that the result status and review handoff meet the team’s expectations.

Put your next idea to work.

Start with your brief. Make the process your own.

Explore more workflows ↗