SOCIAL CONTENT OPERATIONS · Workflow idea
Gather the copy and visuals for an upcoming social post in one place. A teammate reviews every package against team and brand rules before anyone schedules or publishes it.
01 / The starting point
A teammate submits a social content request
“Share the intended post date and time, caption, optional campaign label, and supporting images. Follow your team’s content and asset guidelines.”
02 / The work
Turns social post requests into organized packages that are easier for a teammate to review and approve.
Collect the intended date and time, caption, optional campaign label, and supporting images from the teammate making the request.
Confirm the caption and date are present, and that the request follows the team’s content and asset rules. Ask the requester to correct anything missing or outside those rules.
Look for a package with the same date-based name. Pause and ask a teammate to resolve a possible duplicate rather than replacing existing content.
Place the caption and images together in a clearly labeled, date-based package.
Have the designated reviewer check the copy, visuals, timing, and campaign details against the team’s brand and approval rules.
Only an authorized teammate may schedule or publish the post, and only after the required team approval.
03 / The result
A date-organized package with the caption and images, ready for a teammate to review. Nothing is scheduled or published until an authorized teammate approves it under team and brand rules.
Reviews & approvals · Example outcome
A date-organized package with the caption and images, ready for a teammate to review. Nothing is scheduled or published until an authorized teammate approves it under team and brand rules.
The package is prepared for review; a person remains responsible for brand approval and the decision to schedule or publish.
04 / Make it yours
A few choices shape the work around your team.
Agree on acceptable image formats and counts, package naming conventions, and the information every request must include.
Decide where completed packages should live and who is allowed to access them.
Name the people responsible for brand review and make clear who can approve a post for scheduling or publication.
Tell teammates where to submit a post brief and how to handle incomplete requests or possible duplicate packages.