RESEARCH & CONTENT PLANNING · Workflow idea
Gather recent coverage around a topic, see which stories are most relevant, and shape the findings into a research brief with draft content for your audience.
01 / The starting point
A topic, audience, and a set of trusted news feeds
“Collect recent stories related to my topic, summarize their useful points with source references, and prepare social and newsletter drafts for review.”
02 / The work
Finds recent stories that match selected topics, organizes the most relevant coverage, and prepares a cited brief alongside draft audience content.
Set the topic, audience, search terms, trusted feeds, and time period for the research.
Collect available headlines, excerpts, dates, and source links from the selected feeds.
Remove repeated stories and sort the remaining coverage by recency and topic relevance.
Summarize the selected stories and tie each point back to the source references provided.
Use the brief to prepare a professional social post and newsletter copy without adding unsupported claims.
Check the brief, source links, and drafts yourself before publishing or sending anything.
03 / The result
A source-linked research brief, draft posts, and a source list in a review bundle. Nothing is published automatically.
Research & strategy · Example outcome
A source-linked research brief, draft posts, and a source list in a review bundle. Nothing is published automatically.
The brief is based on feed headlines and excerpts, which may not include each story’s full context. Check important claims against the original sources before sharing or relying on them.
04 / Make it yours
A few choices shape the work around your team.
Describe what you want to monitor, who the resulting content is for, and the terms that signal relevance.
Choose the news feeds to review and confirm they contain coverage appropriate for your research.
Choose the lookback period and the maximum number of stories to include in one brief.
Check source references and draft claims against the original stories before using the process for regular work.