Review advertising conversion events
Reviews & approvals · Example outcome
The handoff
A private authorized conversion records, duplicate checks, event timing, and proposed measurement updates review draft with source checks, uncertainty notes, and human approval required before release or live changes.
Keep in mind
Conversion events can expose personal data or distort measurement when they are duplicated or mismatched. Confirm notice, consent, purpose, and account authority, minimize identifiers, validate event and transaction dates, respect privacy choices, and require an authorized owner to approve every external event transfer or tracking change.
