Keep a creative brief
Reviews & approvals · Example outcome
The handoff
A private a creative brief, permitted visual references, and a proposed short video review draft with source checks, uncertainty notes, and human approval status.
Keep in mind
Realistic media can falsely depict a person, event, or product result. Confirm rights and informed consent for every identifiable person and reference, avoid deceptive or unsafe scenes, add audience-facing labels where needed, protect source files, and require human approval of the final asset and its use.
