Review social-channel performance reports
Reports & insights · Example outcome
The handoff
A private dated, aggregate social-channel metrics and tentative content observations review draft with source checks, uncertainty notes, and human approval status.
Keep in mind
Metrics can use different definitions, exclude delayed activity, or reveal user-level information. Respect data-use terms, verify dates and calculations against current reports, minimize personal data, label interpretations as tentative, and require an owner to approve conclusions and recipients before distribution.
