Website backlink evidence
Research & strategy · Example outcome
The handoff
A source-linked backlink report with index date and analyst notes
Keep in mind
A backlink index may miss current links or misclassify them, and a flagged link is not by itself evidence of manipulation. Verify important links at their source, preserve lookup dates, avoid accusations based on scores alone, and require an SEO owner to approve contact or disavow actions. A SEO lead must approve any external, consequential, or hard-to-reverse action.
